单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,Unit 10 Business ethics,CONTENTS,introduction,Text A,Text B,Supplementing Reading,导读：商业道德，是指工人的道德标准在具体商业情景和商业活动中的应用。职业道德的一种。商业道德从分析商业的本质、商务轰动的前期行为入手，为人们提供了判断商务活动是否符合道德标准的商业道德行为准那么。中国古代就有经商要合义取利、价实量足等要求。,Text A Controversial Chemical Poses Challenge for Colgate-Palmolive,Words,Expressions:,feisty faisti adj.活泼的；好争吵的；烦躁不安的,disclosure disklu n.披露；揭发；被揭发出来的事情,murky m:ki adj.黑暗的；朦胧的；阴郁的,stakeholder steik,huld n.利益相关者；赌金保管者,squeeze skwi:z vt.挤；紧握；勒索 vi.压榨 n.压榨；紧握；拥挤；佣金,triclosan n.化三氯生,curtail k:teil vt.缩减；剪短；剥夺特权等,toothpaste tu:peist n.牙膏,scenario sin:riu,-n-,-n-n.方案；情节；剧本,consensus knsenss n.一致；舆论；合意,mileage mailid n.英里数,formula f:mjul n.公式，准那么；配方；婴儿食品,gingivitis ,dindivaitis n.齿龈炎,thorny :ni adj.多刺的；痛苦的；令人苦恼的,sponsor spns n.赞助者；主办者；保证人 vt.赞助；发起,hazardous hzds adj.有危险的；冒险的；碰运气的,proactively adv.前摄地,detached dittt adj.别离的，分开的；超然的,prominent prminnt adj.突出的，显著的；杰出的；卓越的,scrutiny skru:tini n.详细审查；监视；细看；选票复查,21.episode episud n.插曲；一段情节；插话；有趣的事件,22.nucleu n.细胞核,23.carcinogenic ,k:sinudenik adj.致癌的；致癌物的,24.hormone h:mun n.激素，荷尔蒙,25.,pervasiveness,p:veisivnis,n.无处不在；广泛性；普遍性,26.,transparency,trnsprnsi,-p-,trnz-,tr:n-,n.透明，透明度；幻灯片；有图案的玻璃,27.,tightrope,taitrup,n.拉紧的绳索,Notes:,Colgate-Palmolive Company,(,NYSE,:,CL,)is an,American,diversified,multinational corporation,focused on the production,distribution and provision of household,health care and personal products,such as,soaps,detergents,and,oral hygiene,products(including,toothpaste,and,toothbrushes,).Under its Hills brand,it is also a manufacturer of,veterinary,products.The companys corporate offices are on,Park Avenue,in,Midtown Manhattan,New York City,.,Toyota Motor Corporation,(,Japanese:,自動車株式会社,Toyota Jidsha,Kabushiki-gaisha,?,TYO,:,7203,),LSE,:,TYT,NYSE,:,TM,commonly known simply as,Toyota,and abbreviated as,TMC,is a,multinational corporation,headquartered in Japan.,Exercises:,.Vocabulary,Fill in the blanks with the most suitable words.Change the form when necessary.,scrutiny,episode,application,available,squeeze inform ,management,detached,participate,prominent,1.He _ the tube hard and the last bit of toothpaste came out.,2.A judge must be _when weighing evidence.,3.It is important that China play an increasingly _role on climate change.,4.The merits of infrastructure investment are the latest to come under_.,5.If you choose to delete the _and file,they will be permanently lost.,6.This workflow now contains the business logic for an _for processing credit cards.,7.While walking the guest to the elevator,_the guest his room number,and on what floor he would be in.,8.Good at planning,good at time_.,9.We can recommend any of our friends to _in your project!,10.The basic idea of our tool is that we can collect many different data under different _bandwidth.,Keys,Unit 10 Text A,.,1.squeezed,2.detached,3.prominent,4.scrutiny,5.episode,6.application,7.inform,8.management,9.participate,10.available,.Translate the following sentences into Chinese.,1.The current squeeze on Colgate stems from a U.S.Food and Drug Administration decision this year to train its microscopes more closely on triclosan,a chemical with antibacterial properties that in recent decades has been added to scores of products,but now is under new scrutiny because of studies that suggest it may harm both human health and the environment.,2.Most recent studies have traced triclosans impact on animals,although its pervasiveness in humans is clear.,3.Although many people tend to live under the illusion that traditional technology and methods are still playing extremely important role in peoples life，an increasing evidences show that it is less useful than many people think.,4.The reason for such rapid growth in China-US trade is，in the final analysis，the high degree to which the economies complement each other.This neat fit，to a large extent，stems from their differences in economic resources，economic structures and consumption levels.,5.Information age organizations can manage the complexity of the large hierarchical structure without losing the speed of the entrepreneurial start-ups.,.,1.当前对高露洁牙膏的挤兑来源于今年美国食品和药品管理局的决定，即加紧对三氯生的微观检测。三氯生，一种具有抗菌性的化学物质，近几十年来已被添加到许多产品之中，但现在正处于新的监督之下，因为研究说明它可能会损害人类健康和环境。,2.最近的研究已经追查三氯生对动物的影响，但对人类的普及程度是显而易见的。,3.尽管许多人保持着传统观念，认为传统技术方法在人们生活中仍发挥着重要作用，但是越来越多的证据显示它并没有人们想象的有用。,4.中美贸易之所以能迅速开展，根本原因在于两国经济具有极大的互补性。这种互补性，很大程度上来自两国经济资源条件、经济结构以及消费水平存在着很大的差异。,5.信息化时代的组织结构既能有效管理庞大复杂的层级制组织结构,又可以保持家式新兴公司的快速反响能力.,.Exploring questions:,Please find more information about“circular economy from TV，newspapers and the internet.,Text B Ethical Lapse Costs Susan G.Komen Goodwill,Credibility,导读：商业道德是一个历史范畴，作为一种意识形态，不仅为一定的社会经济和文化所决定，而且也反作用于一定的社会经济，对商业活动具有重要的指导意义。,I guess you could say God will get you!when you cross ethical lines.,Susan G.Komen for the Cure has certainly reaped its reward for carelessness when choosing a cause-marketing partner.,Words,Expressions:,purveyor pvei n.承办商；伙食承办商；供给粮食者；供给货物或提供效劳的人或公司,2.obesity ubi:sti,-be-n.肥大，肥胖,3.carcinogen k:sindn n.致癌物质,4.m