单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,哈根达斯英语演讲ppt课件,1,All kinds of products,All kinds of products,2,Ice cream hot pot,Ice cream moon cake,Ice cream hot pot,3,History,The idea for the Hagen-Dazs brand,dates back to the early 1920s.,By 1961,Mr.Mattus decided to form a new company.,History The i,4,In 1976,Mr.Mattus daughter Doris opened the first Hagen-Dazs Shop.,In 1983 Mr.Mattus agreed to sell the Hagen-Dazs brand to The Pillsbury Company.,In 1976,Mr.Mat,5,To this day,the Hagen-Dazs brand remains committed to developing exceptional new super-premium frozen dessert experiences,releasing new flavors every year.,To this day,the Hagen-Dazs b,6,Mission,Find the purest and finest ingredients in the world and craft them into the best ice cream,sorbet,and frozen yogurt available.,Mission Find the purest and fi,7,Value,core value,emotional value,additional value,Valuecore value emotional valu,8,Haagen Dazs,Starbucks,Haagen DazsStarbucks,9,made like no other,Fi,nd the purest and finest ingredients in the world.,Marketing Slogans,made like no otherFind the pur,10,Love Her,treat her Haagen-Dazs,Advertisement,Love Her,treat her Haagen-Da,11,In Pair,In Shanghai,Different impression,In PairIn ShanghaiDifferent i,12,I,n America,In America,13,Vanilla from Madagascar,N,uts from Hawaii,C,hocolate from Belgium,S,trawberries from Poland,Strengths,Vanilla from MadagascarNuts fr,14,Waiter,Plate,WaiterPlate,15,Weakness,The price is too high!,WeaknessThe price is too high!,16,Thank You!,Thank You!,17,