Colours,Colours,1,If there were no colour in the world,If there were no colour in the,2,Look at the pictures below and answer the question.,Why have these colours been used for the above purposes?,Red means“emergency”.,It is easy to see at night.,Green means“go ahead”.,safe,Look at the pictures below and,3,Skimming,Read the first sentence of each paragraph in the,article.Then decide which paragraphs deal with the topics below.,Paragraph 4,Paragraph 3,Paragraph 6,Paragraph 1&2,Paragraph 5,SkimmingRead the first sentenc,4,Scanning,Scan the article and then answer these questions.,1.Who is Max Lscher?,2.Which two colours remind people of peace and quiet?,A Swiss psychologist.,Blue and green.,ScanningScan the article and t,5,3.What are the main“appetite”colours?,4.What colour is often used by,many environmental groups?,5.What does the colour of the UN,flag symbolize?,Red,green,orange and yellow.,Green,.,Peace.,3.What are the main“appetite,6,1.Max Lscher has spent a long time studying colour.,2.Many colours do not affect us.,T,Max Lscher has spent most of his life studying colour.,F,Each colour affects us in a different way.,Line 3,Line 10,Read to see whether these statements are true or false.,1.Max Lscher has spent a lo,7,3.Peoples heartbeats get faster when they see,the colours blue or green.,4.Yellow is often used by food manufacturers,to persuade people to buy food.,F,Peoples pulse rates decrease and they feel more relaxed when they see safe and familiar colours such as blue or green.,T,This is the main“appetite”colours that help persuade to buy more food.,Line 12,Line 24,3.Peoples heartbeats get fas,8,Answer the questions below using the information in the article.,1.Why are some colours called appetite colours?,2.What do fast-food companies want people to,do?,Those colours that help persuade to buy more food.,They want people to eat quickly and then leave in order to make space for more customers.,Answer the questions below usi,9,3.What colours are considered serious,and,who uses them?,4.What is the most important colour in most,flags?Why?,5.Why is colour a powerful tool?,Blue,brown and green are considered serious.These colour are used by banks.,Red-the colour of action-is the most important colour in flags,because over 80%of countries have it in their national flags.,It can be used to help us,to warn us,relax us,to control us and to make us buy things.,3.What colours are considered,10,Detailed reading,Colour,Personality,red,blue,green,yellow,Read Para.2 and fill in the table below.,energetic and adventurous,looking for excitement,calm and in control,preferring a peaceful life,firmness,a dislike of change and a fear of failure,open and free,ambitious and optimistic,Detailed readingColourPersonal,11,Colour,Meaning,Use,red,green,orange,and yellow,blue,brown and green,yellow,Read Para 3-6 and fill in the table below.,“appetite”colours,used by food companies to persuade people to buy more food,serious,restful colours,used in banks to persuade people to think of the bank as a safe and reliable place.,colour of sunshine and holidays,used by travel agencies to make people think of sunshine and holidays.,ColourMeaningUsered,green,or,12,red,light blue,Green,Colour,Meaning,Use,the colour of action,the colour of peace,the colour of nature,used in the national flags of over 80%of countries,used in the UN flag,used by many environmental groups,ColourMeaningUsethe colour of,13,Group work,Read what four people say about themselves.And discuss the colour you think each of them might like.,I like things to stay the same.I dont like being disappointed.At the same time,I keep going even when things are difficult.,I like having a quiet life.I need to plan things before I do them.I like being careful.,Mark,Jenny,green,blue,Group workRead what four peopl,14,I dont like things to be boring.I like new experiences and ideas.I enjoy taking risks.,Anne,Im a very happy person.The future always seems bright to me.Im honest.I like to do what I want.I work hard to follow my dreams.,David,red,yellow,I dont like things to be bori,15,Guess the other meanings of these words from the context of a sentence:,1.He is a,green hand,in the,business field,so he often asks,the experienced for advice.,新手,Guess the other meanings of th,16,2.Eric was,a black sheep,the whole plan failed because,of his laziness.,害群之马,2.Eric was a black sheep,害群之,17,3.After a few days rest,Mary,is in the pink,today.,健康,3.After a few days rest,健康,18,4.We felt it is a pity to tell,him the cruel news,so we,told him,a white lie,to,comfort him.,善意的谎言,4.We felt it is a pity to tell,19,5.What happened to you?,You are,in blue,today.,沮丧的,忧郁的,5.What happened to you?沮丧的,忧,20,Discussion,Colour is a powerful tool.It can be used to help us,to warn us,to relax us,to control us and to make us buy things.What is your opinion?,DiscussionColour is a powerful,21,Work in groups to design a class flag using different colours.Explain why the different colours are used and what they symbolize.